firmus energy Forms First Retailer Partnership with Adairs Waterside
New Partnership Encourages Customers to ‘Buy Local’

firmus energy’s domestic sales representative, Shelley Burns joins local retailer Brian Adair , Managing Director, Adairs Waterside to celebrate the first in a line of retail partnerships. firmus energy, who supplies natural gas to homes in Derry and across the North West, hopes the initiative will encourage customers to ‘buy local’ where they can and support independent retailers.
firmus energy, who supplies natural gas to homes in Derry and across the North West, has forged the first in a line of retail partnerships with local retailer Adairs Waterside in a bid to encourage customers to ‘buy local’ where they can and support independent retailers.
By teaming up with local retailers, firmus aims to highlight to consumers not only the availability of gas appliances in participating stores, but also the solid reputation of the retailer. This partnership approach is in line with the company’s commitment to supporting the communities in which it operates.
Neil Holland, sales and marketing manager for firmus energy said, “This partnership initiative aims to make purchasing gas appliances convenient for consumers and to promote trusted local retailers. We recognise Adairs’ status in the local community as a dependable and knowledgeable retailer and we are very happy to be associated with them. They have a great reputation as a retailer not just in the local area but across the North West, and we hope our relationship can help to build on that reputation, and create a win-win for everyone!
“We are keen for other retailers in Derry and across all towns that we operate in to follow suit and come on board with our new partnership initiative. Choosing local retailers will support town trade and give the customer piece of mind that they are buying gas appliances from trusted firmus retail partners.”
Managing Director of Adairs, Brian Adair commented on the partnership, “We were really keen for all firmus customers to be aware that we stock gas appliances, which offer benefits in terms of instant heat and convenience as well as substantial cost-savings. In the current economic climate it’s important for consumers to be aware of cost saving options, and also for local people to support local businesses. We are happy to be involved in this partnership with firmus and are committed to offering our customers not only value for money but a high level of customer service and knowledge.”
For further information please contact Dawn Hesketh/Michelle Rice at Morrow Communications or email d.hesketh@morrowcommunications.com / m.rice@morrowcommunications.com

